Claude Dir

Claude Dir, an illustrious Master Perfumer, has shaped the fragrance industry with a career spanning decades of innovation and artistry. Beginning his journey with Quest, Claude quickly gained recognition for his imaginative creations, showcasing an unparalleled ability to craft scents that resonate deeply. Further honing his craft at Givaudan, he established himself as a luminary in perfumery, blending technical precision with artistic expression. Today, as a leading perfumer at Mane, Claude continues to redefine olfactory experiences, creating perfumes that captivate the senses and evoke profound connections.

His portfolio is a testament to his mastery, boasting iconic creations like Britney Spears Curious, Calvin Klein Escape, and Beyoncé Heat. From working with luxury brands like Lacoste to shaping celebrity fragrances, Claude’s expertise bridges timeless elegance and contemporary appeal. Honored with the Lifetime Achievement Award by the American Society of Perfumers, Claude’s enduring legacy inspires future generations of perfumers worldwide.