400 Eau de Parfum is more than just a fragrance; it’s an invitation to an exhilarating journey. Like a siren's call, it captivates those who dare to embrace its allure. Inspired by the vibrant energy of Oxford Street, this perfume encapsulates the thrill of shopping and the excitement of discovery. Drawing from the renowned 400 retail store, it reflects luxury and sophistication, representing over a mile of unparalleled shopping, where fashion enthusiasts and trendsetters converge. Part of the exclusive Join the Club collection, 400 Eau de Parfum features a secret blend of ingredients that evoke the elegance of hidden corners within members-only clubs. Immerse yourself in this enchanting fragrance, where imagination unlocks a realm of refined taste and exclusivity.